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Marketing strategy of shelf industry in the new situation

Times are developing! Technology is improving! Marketing strategies of all walks of life also need to keep up with the pace of the times. Since 2018, information, network, large data, technology and other aspects have undergone tremendous changes compared with the past. Under the current situation, as a shelf manufacturer in the field of warehousing shelves, how to carry out marketing work? What are the strategies? Now let's discuss it in detail.

First, how to carry out marketing work and enhance brand image from the perspective of company.

  1. The first thing to do is to change the sales concept. Under the new form, we should set up new sales ideas. We should not follow the old ways and boldly try new methods to change the current problems.

  2. Focus on quality improvement, establish brand service concept, with the development of the times, people are increasingly demanding the quality of the products used, the quality of those speculative companies are doomed to be long-term, only the customers in the first place in the company can go farther and better;

  3. Strengthen the brand publicity, with the brand effect also need to rely on graphic media, let customers find our company, focus on economic and reasonable publicity, promote their own products to find a way out;

  4. The division of responsibilities is refined, each post is equipped with professional knowledge and personnel, so that the operation of the company forms a team operation, improve efficiency

Two, how to carry out marketing work from a personal perspective.

  1. Establish a correct sense of collective honor, the company is a big family, with a large family, there is a small family, only the company to do better, the individual can be further improved;

  2. Handle every information of the company, make full use of the company's resources, put the work into practice and take every customer seriously.

  3. Cooperate with other positions of the company, do a good job in product service and put customer first in the first place.

Three, how to use the Internet to promote marketing and search for demand information.

  1. The new form of sales has changed. In the early years, it was the product to find customers. Every salesman found demand through door-to-door visits, telephone search, etc. Under the new form, the company will be promoted, so that companies in need can find products.

  2. Network information promotion needs professional network personnel services, companies pay more and more attention to the cultivation of network information personnel, with professional network service personnel, constantly optimize the company's website and products to enable our products to find customers in need;

  3. Seeking an influential venue to present our company's brand image to customers so that they can see and feel the real water products of the company. The exhibition is not only held in big cities in China, but also to go abroad to publicize our products in other countries.



COMPANY:Anhui Botro Racking Manufacture Co., Ltd.


Tel:+86-25-5210 9041



Add:South end of Industrial Avenue, industrial park, branching Town, Tianchang, Anhui